Best shopping app in India?

1. Myntra – India’s Fashion Powerhouse 🌟

Myntra is consistently recognized as the leading fashion shopping app in India. With over 60 million monthly active users, it offers fashion, footwear, accessories, and beauty items for all ages.

What sets it apart:

• Vast selection: Over 500,000 styles, including international and homegrown labels.

• Smart features: AI‑powered tools like MyFashionGPT, MyStylist, Maya, and size‑fit recommendations that account for close to 45% of revenue.

• Additional perks: Visual search, curated styles, fast checkout, Try & Buy policy, and regular mega sales like End of Reason Sale (EORS).

Ideal for: Fashion enthusiasts, brand‑averse shoppers, and those seeking tailored recommendations.

2. AJIO – Trendy, Tech‑Friendly & Affordable

AJIO, Reliance Retail’s fashion venture, has built a strong presence in India since 2016.

Why AJIO shines:

• Mix of international, local indie labels, and AJIO’s own private label.

• Excellent reach in non‑metro cities via a robust delivery network.

• Useful app features: editorial–style content inside the app, visual trend edits, frequent flash sales and cashback via AJIO Wallet.

• AJIO Luxe segment caters to premium international fashion tastes.

Best for: Mix of affordable fashion and premium labels, with strong presence across Tier‑2/3 cities.

3. Nykaa Fashion – Premium & Ethnic Wear Focused

Born from a beauty-first brand, Nykaa Fashion has emerged as a leading destination for premium clothing, footwear, and especially ethnic and occasion wear.

• Curated portfolio of 250+ luxury/fashion brands, including designer lehangas, sarees, gowns and maternity wear.

• Influencer-guided collections and seasonal campaigns help shoppers discover new styles.

Ideal for: Women seeking high-end, festive or ethnic fashion with a seamless experience.

4. Amazon Fashion – Unmatched Variety & Convenience

Though Amazon India isn’t fashion-exclusive, its Amazon Fashion section is a major channel for clothing and accessories.

• Access to a huge inventory—from budget essentials to mid‑range branded labels (e.g. Levi’s, Puma, Biba).

• Strong logistical edge: fast delivery (often via Prime), easy returns, discounts and Amazon Pay Later options.

Best for: One‑stop shoppers looking for convenience, reliability, and baked‑in price competitiveness.

5. Flipkart Fashion – Indian‑Born Super App

Flipkart remains one of India’s largest e‑commerce platforms, offering fashion alongside electronics, groceries, and more.

• Known for its flash sales, festive bargains, and mobile-first approach.

• Fashion benefits from Flipkart Plus rewards, multilingual UX, gamified shopping, and frequent incentives.

Great fit for: Price‑sensitive shoppers who want access to frequent offers and broad product selection.

6. Meesho – Budget‑Friendly & Social Commerce

Meesho is a pioneer in India’s social‑commerce space and is especially popular in Tier‑2 and Tier‑3 cities, where shoppers rely on WhatsApp/Telegram resellers.

Key highlights:

• Super‑affordable pricing, often at wholesale rates.

• Enables users to resell fashion items via social platforms and earn commissions.

• Very light app, regional language support, and a reseller economy making fashion accessible in remote areas.

Ideal for: Budget‑conscious shoppers and aspiring micro‑entrepreneurs.

7. Tata CLiQ – Omnichannel & Trusted Premium Platform

Tata CLiQ, part of the Tata Group, blends authenticity and premium fashion with an omnichannel model.

• Offers brands like Westside, US Polo Assn, Biba, and luxury labels via Tata CLiQ Luxury.

• Enables click‑and‑collect from physical stores, easy returns, and Tata Neu rewards integration.

Best for: Shoppers seeking assurance in authenticity and better integration between digital and physical stores.

8. Glimpse: Emerging & Niche Apps

Beyond the giants, several niche or next‑gen fashion apps are attracting attention:

• Glance AI: A lock‑screen AI fashion assistant that delivers personalized outfit recommendations and style discovery via image/mood cues.

• LimeRoad: India’s early social‑commerce fashion app where users create visual “scrapbooks” and curate looks; appeals to users exploring value fashion with creative discovery.

• Shein India Fast Fashion: After its 2020 ban, Shein returned in collaboration with Reliance Retail in early 2025.

📊 App Comparison at a Glance

App	Strengths	Best For
Myntra	AI‑tools, curated collections, Try & Buy	Trend‑focused fashionistas
AJIO	Affordable ethnic/western wear, regional access	Value + style seekers
Nykaa Fashion	Luxury/ethnic labels, influencer‑led edits	Premium women’s fashion
Amazon Fashion	Massive inventory, logistics & offers, Prime benefits	Convenience & variety seekers
Flipkart Fashion	Festive deals, Big sales, broader product ecosystem	Deal lovers & Indian brands
Meesho	Ultra‑low prices, social commerce reseller model	Budget shoppers & resellers
Tata CLiQ	Genuine brands, omnichannel pick‑ups, loyalty benefits	Trust and premium shopping blend
Glance AI	Next‑gen AI discovery via lock‑screen, swipe visual UX	Gen Z, trend‑seekers (emerging)
LimeRoad	Social scrapbook format, indie and handcrafted styles	Creative, fashion‑curious users
Shein India	Fast fashion returns with local manufacturing push	Affordable trendy fast‑fashion

🧭 How to Choose the Right App

1. Your style preference

   • Premium/ethnic: Nykaa Fashion, Myntra, AJIO Luxe, Tata CLiQ Luxury.

   • Trendy/fast fashion: Myntra, AJIO, Shein India, LimeRoad.

2. Budget & Offers

   • Tight budget: Meesho, AJIO, Flipkart.

   • Discount hunters: Flipkart, Myntra, Amazon, AJIO especially during festive sales.

3. Personalization & Discovery

   • Strong AI recommendations: Myntra (MyFashionGPT), Glance AI.

   • Visual-led browsing: LimeRoad, Myntra Studio.

4. Geographic & logistics factors

   • Tier‑2/3 city delivery & COD support: Meesho, AJIO, Flipkart lead here.

5. In‑store linkage or authenticity

   • Reliable, brand‑backed inventory: Tata CLiQ with its store‑partnership model.

In Summary

• Myntra and AJIO are consistently among the top picks due to stylish, curated collections and strong fashion features.

• Nykaa Fashion stands out for curated premium/ethnic clothing.

• Amazon and Flipkart bring unmatched range, reliability, and logistics. Great for everyday essentials or fashion deals.

• Meesho excels on ultra-low‑price, social commerce discovery.

• Tata CLiQ provides authenticated premium Read more